Brands and wine: expanding the experience beyond consumption.

At Neosbrand, we feel a deep passion for developing branding projects for wineries, a sector rich in cultural heritage, tradition and emotions that deserves to be told authentically. Each winery has a unique story, woven through generations, reflecting not only the effort and dedication of its creators but also the connection to their land and their roots. Our work seeks to convey these stories in a way that not only connects with consumers but also elevates the brand, highlighting it in an increasingly competitive market.

Thanks to clients like Williams & Humbert, we have the opportunity to explore this fascinating universe. Their legacy is not just that of a winery; it is that of an institution filled with values, innovation, and respect for its heritage. For us, collaborating with them means much more than designing; it means telling their story in a visually and emotionally powerful way.

In a world where the digital realm is becoming more prominent, the challenge of capturing and conveying this essence becomes more complex, but also more stimulating. We are passionate about finding innovative ways to connect with diverse audiences, respecting tradition while seizing the opportunities provided by current technology.

A clear example of this vision is the global editorial design developed for Williams & Humbert, a project that goes beyond aesthetics to become a narrative vehicle. Through carefully selected content, we bring to life the stories that happen in and around the winery. These stories are presented in multiple formats and media, from a printed magazine that celebrates the tangible and the timeless to its digital version, which brings these experiences to a global audience. Every detail, from typography selection to visual composition, is designed to resonate with the spirit of the brand and offer an unforgettable reading experience.

With projects like these, we reaffirm our mission: to create branding that inspires, connects, and leaves a mark. And in a sector like wine, filled with passion and meaning, it could not be any other way.